HYFL

• Brand Info:

In Vietnam, football has become essential to people’s daily lives. However, youth football has not received much attention, especially in youth football leagues. Wishing to allow Vietnamese generations to participate directly in professional competitions, Hanoi Youth Football League (HYFL) was officially established in 2009 and is run by sports professionals with extensive experience and enthusiasm for youth football. The tournament emphasizes professionalism and fairness in every match, forming an upbeat personality for children through sports activities. This is also a solid stepping stone for young talents who want to join professional clubs and promote football and sports development in the country.

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• Reflection:

Sometimes insight can come from such a small thing, like a childhood dream, which could be the most genuine.​

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*All my work in this project had support and training from a Creative Director. I sincerely give my manager credit, as I could not complete the job correctly without him.

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