Giang Nam Petrol
Ambition to Connect
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Brand Info:
Although new to this field, Giang Nam Petrol (GNP) quickly made its mark in the sales race in Vietnam. GNP’s sales have always maintained a growth rate over the years. GNP aspires to expand nationwide and actively participate in large supply chains by leading new technology to production and business activities, increasing labour productivity, and serving customers. This has prompted the founders to make the decision to change their brand strategy, getting ready for a new journey.
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Reflection:
The viewpoint and research approach was really different from every other field, as petroleum is one of the essentials.
*All my work in this project had support and training from a Creative Director. I sincerely give my manager credit, as I could not complete the job correctly without him.